The Intelligent future of brand building, with Online video

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The Intelligent future of brand building, with Online Video
by Harish Narayanan,
Head of B2B Marketing
YouTube APAC

Centre For Marketing Excellence presents to you :

The speaker will talk about how brand building is evolving, the exciting possibilities in digital marketing and especially in online video, and the use of machine learning to drive better marketing for both brands and consumers.

Mr Harish Narayanan
Head of B2B Marketing
YouTube APAC

Harish Narayanan is an award-winning marketer who loves technology and all things internet, and growing brands that help to change the world via creative storytelling. He leads Ads Marketing for YouTube in APAC, focusing on helping marketers and brands disproportionately grow their business using the power of online video. Before his current role, he was leading Brand and Subscriptions marketing for YouTube APAC. Prior to Google, he was a brand manager at P&G, responsible for Gillette’s business and equity growth for many of its key portfolio brands.

Harish has an MBA from the Indian Institute of Management, Lucknow and Bachelors in Computer Engineering from the University of Mumbai. Apart from marketing and technology, he is passionate about helping others uncover their full potential.

DATE 10 January 2019, Thursday
VENUE Singapore Management University
Lee Kong Chian School of Business
Seminar Room 2-1, Level 2
50 Stamford Road
Singapore 178899
PROGRAMME
11.30am - 12.30pm : Registration
12.30pm - 2.00pm : Presentation and Q&A


Please register online here.

Registration is on first-come-first-serve basis. We regret to inform that only registered attendees will be allowed entry. We regret to inform that late-comers will not be allowed entry.

For enquiries, please contact us at cme@smu.edu.sg.

 
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