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Insight-Powered Enterprise – Embedding Analytics-Driven Decision-Making at scale in Marketing

Have you ever wondered how embedded analytics can drive decision-making?

CENTRE FOR MARKETING EXCELLENCE PRESENTS TO YOU :

Insight-Powered Enterprise – Embedding Analytics-Driven Decision-Making at scale in Marketing

When:
4 April 2017, Tuesday - 12.30pm – 2.00pm
Venue:

50 Stamford Road, 
Lee Kong Chian School of Business, Singapore Management University
Singapore 188065
Seminar Room 2-5 (Rm 2012), Level 2

Speakers: Mr. Sutowo Wong
Website:
RSVP:

SYNOPSIS

Sutowo is an Analytics practitioner who is well-versed in customer/loyalty strategy and public policy formulation and implementation. He has deep experience in customer segmentation, predictive modelling, digital/social analytics, geospatial analytics, text analytics, campaign management, business case development and loyalty programme design and optimisation. He has led projects for organisations in Automotive, Airline, Banking, Consumer Packaged Goods, Energy, Utilities, Technology, Logistics, Healthcare, Hospitality, Insurance, Publishing, Public Service, Retail, & Telecommunications industries in Singapore, Malaysia, Indonesia, Thailand, India, Japan, Taiwan, Hong Kong & China.

past event media

Last updated on 26 Apr 2017 .